Sneak Peek: New Chevrolet Colorado, GMC Canyon Pickups

On August 8, at the Center for Automotive Research Management Briefing Seminars, General Motors Executive Vice President and Chief Financial Officer Dan Ammann provided the first look at the next-generation Chevrolet Colorado and GMC Canyon, designed to be capable, versatile and fuel-efficient alternatives to full-size pickups.

Colorado and Canyon will join the all-new 2014 Silverado and Sierra 1500s, and the upcoming Silverado and Sierra HDs, to give Chevrolet and GMC the industry’s most comprehensive lineups of pickups, helping customers choose the right truck for their needs.

Production is scheduled to start in 2014 at GM’s Wentzville, Mo., assembly center.

Source: GM News USA

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2014 Chevrolet Sonic to have Limited Edition Colors

When Chevrolet launched its subcompact Sonic, it made a splash with a bright paint Inferno Orange. The metallic citrus shade was a genuine retina searer, featuring prominently in the car’s early marketing efforts. But Inferno Orange is now gone from the Sonic’s order sheets, and the rest of the car’s color palate is more traditional.

2014 Chevy Sonic - front three-quarter view - Deep Magenta Metallic paint Chevrolet has just announced that it will begin releasing a range of limited-edition short-term paint colors beginning with the “chromatic plum” shade, Deep Magenta Metallic. The striking hue came about after witnessing the successful launch of the Chevy Spark in Techno Pink. The special paint will only be available from August through October.

Chevrolet says that Deep Magenta Metallic will be followed up by Cool Blue, a shade the company describes as “a grayish, dirty blue.” The latter will be available from November until March, and another new shade, Dragon Green, will join the Sonic’s permanent color choices sometime in the first quarter of 2014.

Source: Auto Blog

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Buick Celebrates 110 Years of Building Cars

The Buick brand celebrates its 110th birthday this weekend. After a few years of experimenting with automobiles built at his home in Detroit, David Dunbar Buick –a former plumbing inventor and businessman—incorporated the Buick Motor Company on May 19, 1903.

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Buick began work on its first vehicle, the 1904 Model B, the first example of which was sold to a doctor in Flint, Michigan. The Model B is the first of eleven cars chosen by Buick to highlight each decade of the company’s 110-year history.

To represent the current decade, Buick chose the 2008 Enclave because it introduced the company’s current design language and brand focus to the market.

Cheers to Buick! Well done!

Source: Buick News

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GM’s Batey to be named Chevrolet’s Global Boss

General Motors is expected to name Englishman Alan Batey, the automaker’s U.S. sales chief, as the global head of Chevrolet, The Wall Street Journal reported.

The paper said Batey will be assigned this week to the newly created post to accelerate Chevrolet’s growth in the 140 markets where it is sold.

Chevrolet spokesman Mike Albano declined to comment on any potential changes. “As our business transforms, we’ll make necessary organizational adjustments to maximize our growth,” he said in an e-mail.

CEO Dan Akerson has signaled for months his plans to install a global leader for Chevrolet as a way to create clear accountability for the brand’s growth worldwide. He made a similar move last year when he assigned Bob Ferguson as global vice president of Cadillac, which Akerson has tagged along with Chevrolet as GM’s two “global brands.”

Globally, Chevrolet sold a record 1.18 million units during the January-to-March period, the brand’s 10th straight quarter of record global sales. Through May, Chevrolet’s U.S. vehicle sales rose 5 percent but the brand is faltering in Europe where its EU and EFTA sales fell 31 percent in the first five months.

On Friday, GM said Susan Docherty, who heads Chevrolet sales in Europe, will leave GM by September.

Batey’s appointment as Chevrolet’s global chief would be the latest in a series of promotions for the executive, who joined GM’s UK unit, Vauxhall, in 1979 as a mechanical engineering apprentice. He held various management posts at Vauxhall, GM Europe and Opel before moving to Seoul in 2001 to join GM’s transition team after the automaker acquired Daewoo.

Batey, 50, took his first U.S.-based job in 2010, as Chevrolet’s head of U.S. sales and service. He has been vice president of U.S. sales and service since June 2012. He’s also been serving as GM’s interim global chief marketing officer since July of last year, after the abrupt departure of former marketing head Joel Ewanick.

The move would come amid the launch of 13 new or redesigned Chevrolets in the United States this year and 12 more in international markets.

Originally Posted by: Automotive News

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Chevrolet to Present First-Ever Milestone Award at 2013 Billboard Music Awards

Billboard and Chevrolet are teaming up to celebrate the ingenuity of this year’s hit makers with the new Milestone Award at the 2013 Billboard Music Awards on Sunday, May 19. Fans can vote for their favorite Milestone artist online and enter a contest to win an opportunity to present the award live at this year’s event alongside Cee Lo Green.

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The newly announced editorial award will go to an innovative artist that achieved a notable chart milestone over the past year. The six finalists for the 2013 Milestone Award presented by Chevrolet were announced today on Billboard.com — they are: Justin Bieber, The Band Perry, Miguel, Taylor Swift, Bruno Mars and Pitbull.

Voting is now open on Billboard.com/milestone. The six finalists will be narrowed down to three finalists, who will be unveiled on the website in mid-April. Voting will then continue all the way through the live Billboard Music Awards broadcast, culminating with the announcement of the award winner toward the end of the show.

“The addition of the Milestone Award gives us the opportunity to recognize truly creative artists that are breaking boundaries with their contribution to today’s musical landscape,” said Bill Werde, editorial director, Billboard. “These awards are for artists who have created music and accomplishments that are part of history. It’s an honor to work with a historic brand like Chevrolet to bring them into focus as part of this year’s Billboard Music Awards.”

“This is a perfect opportunity for Chevrolet to bring together two important pieces of its history, ingenuity and music,” said Chris Perry, vice president, Chevrolet Marketing. “The innovation in music today is represented by the nominees for this year’s Milestone Award.”

Fans also have the opportunity to enter a contest on Billboard.com/milestone to win the chance to present the Milestone Award live on the 2013 BillboardMusic Awards alongside Cee Lo Green, two tickets to the show, hotel accommodations and airfare. To enter, fans must submit a photo along with an essay about why they think they should present the award. Additional details are available onBillboard.com/milestone — the deadline for entry consideration is April 26.

The 2013 Billboard Music Awards will broadcast live from the MGM Grand Garden Arena in Las Vegas on Sunday, May 19 at 8/7c on ABC.

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2014 Chevrolet Impala production kicks off

We’ve talked a few times about the 2014 Chevrolet Impala. Chevrolet and General Motors have high hopes for the 2014 Impala to become the passenger halo car that Chevrolet is in desperate need of. Previous versions of the Impala have not been as popular as Chevrolet desired.

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Production for the 2014 Impala has begun at the GM Oshawa, Canada assembly plant. Production commenced on April 1 and the vehicles will begin landing at dealerships around North America in early April. The 2014 Impala starts at $27,535 including destination charges.

The vehicle will have three different engines available including a 2.4-liter mild-hybrid Ecotec engine, 2.5-liter four-cylinder Ecotec LCV, and a 3.6-liter V6 engine. Some versions of the car will feature the new Chevrolet MyLink infotainment system that has the PIN secured cubby for storing your gear. Interestingly, the previous version of the Impala will remain in production.

Chevrolet GM will continue producing the previous model Impala for fleet sales. I’d wager that comes down to price, with the 2014 Impala starting at over $27,000 it’s not exactly an inexpensive vehicle for large fleets operate. The 2014 Chevrolet Impala is based on the automakers extended Epsillon II vehicle architecture. Starting in May the new Impala will also be produced at the Detroit-Hamtramck assembly plant.

Originally Posted By: SlashGear

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The All-New 2014 Spark EV

Be electric in the all-new 2014 Spark EV and put gas stations in your rear-view mirror!

2014-sparkev-model The all-new 2014 Spark EV features a lithium-ion battery that offers gas- and emissions-free power and performance. This electric mini car utilizes some of the same cutting-edge electric power technology proven in the Chevrolet Volt, the best-selling rechargeable car of the year. Spark EV includes regenerative braking, which captures energy that would otherwise be lost while braking, decelerating or going downhill. It also offers liquid thermal conditioning, which maximizes its performance in extreme weather conditions. This guarantees the best performance from the battery and ensures its longevity. And the battery is backed by an 8-year/100,000-mile limited warranty.

Tuned specifically for its electric propulsion system, Spark EV puts power in all the right places at the moment it’s needed for a sporty and responsive ride, and by responsive we mean 0-60 mph in under 8 seconds.

Charging is easy peasy in the 2014 Spark EV. Just plug Spark EV into a standard household 120V outlet, or for a faster charge, you can opt for the available 240V dedicated charging system that charges up the battery in just seven hours.

2014-sparkev-model-overview-interiorChevrolet Mylink gives you access to your favorite music, media and mobile apps as well as information about electric power and efficiency while you’re on the go. Turn Spark EV into an extension of your smartphone by simply connecting to the high-resolution, standard 7-inch color touch-screen radio through Bluetooth wireless technology or the USB port. And with a standard three years of OnStar, you’ll have access to your Spark EV from anywhere with your OnStar RemoteLink app. Check battery level, efficiency statistics, tire pressure and more on your smartphone. You can even lock, unlock and remote start your Spark EV before you get in.

There are a lot of perks to driving this upcoming EV, for more information visit Chevrolet.com. This vehicle will only be available at participating dealers in California and Oregon in limited quantities late Summer 2013. But check in with us and we’ll let you know when we’re expecting it here!

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A New Machine For A New Generation. The 2014 Corvette Stingray.

Chevrolet’s Official Press release for the 2014 Corvette Stingray reveal.

A New Machine For A New Generation.

The wait is over. Today, the countdown ticker hit zero and the world welcomed the 2014 Corvette Stingray in Detroit, Michigan.

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The clandestine reveal event took place at the Russell Industrial Center, a historical relic in downtown Detroit. The dramatic interior space was cast in a sinister red glow. Digital projections illuminated the walls and complemented the cloaked vehicle as guests anticipated their first glimpse of the new machine.

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The Stingray was unveiled onstage from the chassis up, bearing a stunning new exterior design and boasting revolutionary engineering. An all-new advanced powertrain was adopted, ensuring Stingray will perform like never before. A redesigned interior was crafted to serve the driver. A reward worth waiting for.

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After the reveal, guests were invited to an adjoining salon to explore deconstructed portions of the car from the aluminum frame to the carbon-fiber hood.

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The wait is over, but the discovery has just begun. Visit corvettestingray2014.com and explore Stingray today.

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Source ( Chevrolet )

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Sonic, Camaro and Equinox Named 2013 Automotive “Best Buys” by Consumers Digest

At LaSorsa Chevrolet, we’re proud to say that each and every vehicle we sell is designed by Chevy to offer the best possible features at the best possible price. But it’s not just us saying that. Consumers Digest thinks so, too.

The 2013 Consumers Digest Automotive “Best Buy” picks are out, and three Chevy vehicles – Camaro, Sonic, and Equinox – made the list.

Consumers Digest chooses its “Best Buys” based on which cars in each segment provide the most value for the price. Vehicles are driven under a variety of conditions and evaluated based on the standards of an average car buyer. Experts then assess each model on both design (including styling, ergonomics, seating and cargo space) and performance (including shifting, steering, braking, acceleration, ride quality and fuel economy).

“Value, as we see it, is based on purchase price and ownership costs relative to quality, performance and subjective factors, such as comfort and design,” says Randy Weber, publisher of Consumers Digest.

Weber and his colleagues saw plenty of value in the Chevy fleet.

The Equinox was honored with a Compact SUV “Best Buy” title for its fourth year in a row, owing to its stylish appointments, class-leading legroom, versatile MyFlex® rear seating, meticulous craftsmanship and money-saving 32 MPG highway.

Camaro zoomed ahead of the pack in the Sporty Cars category, and picked up its fourth consecutive “Best Buy” award. The legendary Camaro is known for its sexy exterior, powerful engine, and for taking drivers on an exhilarating ride.

2013-Chevrolet-Sonic-RS-side.JPGIn the Subcompact category, the Chevrolet Sonic made quite an impression on the Consumers Digest judges, picking up its very first “Best Buy” title. It’s no surprise why, either. The Sonic is the first and only car in its class to come with 10 standard air bags.It’s also the only car in its class to receive a 5-star Overall Vehicle Score for safety from NHTSA. Not only that, but the Sonic is the only small car that’s built right here in America and the only car in its class with an available turbocharged engine – offering up to 40 MPG highway. That’s a lot of “only”s!

So whether you want to head up to the cottage with kids, dog and skis in tow; zoom down the highway in high style; or just zip across town in comfort and safety – it’s good to know there’s a tested and approved Chevy for every driver, at every price point.

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The 2014 Corvette: January 13 2013

The tagline… “NOTHING WILL BE THE SAME”.  The launch date… 01.13.13.  The excitement… is growing. What’s all the hype about? The 2014 Chevrolet Corvette.

Chevrolet.com has a count down clock, along with four videos, which will unlock as we get closer to the January 13, 2013 launch date.

Intro Video:

First Unlocked Video: Conception

Second Unlocked Video: Calibration

Chevrolet also released an all-new Crossed Flags emblem. The new flags reflect the sweeping redesign of the Next Generation Corvette. GM Vice President of Global Design Ed Welburn describes the emblem as “much more modern, more technical, and more detailed than before.”

2014-Chevrolet-Corvette-C7-crossed-flags-logo“We set out to build a world-challenging sports car with refinement, efficiency and driver engagement that is second to none,” said Tadge Juechter, Corvette Chief Engineer. “The result is a truly all-new Corvette.”

For now, vehicle specs and features remain shrouded in mystery. But we’ll be watching and waiting!

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